Toolbox · Reservations

Reservations

SevenRooms

Reservations + CRM, marketing and loyalty; you own the data.

~$795–2,500/mo

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What it costs

Custom, quote-only pricing; operator reports put the core platform around ~$499/mo per venue on an annual contract, with add-ons like WhatsApp messaging (~$100/mo) pushing a full single-venue setup to ~$600–$900/mo. Multi-year TCO commonly runs into the tens of thousands.

Best for

Full-service and fine-dining groups that want best-in-class guest data, CRM, and marketing alongside reservations.

Pros

  • Best-in-class guest profiles and personalization
  • Reservations plus CRM, marketing, and loyalty in one
  • You own your guest data
  • Strong automation for repeat-visit marketing

Cons

  • Pricey and complex for a single small venue
  • Quote-only pricing requires a sales process
  • Add-ons (e.g. WhatsApp) raise the real cost
  • Implementation and learning curve are significant

Integrations

Deep POS integrations plus email/SMS marketing, payments, and loyalty; built as a guest-data hub across reservations and dining.

Alternatives

Resy · OpenTable · Tock

Our take: The strongest reservations-plus-CRM platform for groups that will actually use the guest data — but heavy and expensive for a lone small restaurant.

Pricing is the public list rate or a research estimate as of June 2026 — always confirm on a live quote. We take no commission from any vendor; this is for reference.

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